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MDS Moore Diversified Services, Inc. Senior Living & Health Care Market Research/Strategic Planning
If You Need To Know The Senior Market You Need To Know MDS Consulting and Strategy Solutions A Two Generation Company - Serving Clients For Over 39 Years
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Strategy of The Month for November 2009
Cost Recovery for Campus Improvements Creating a Financially Viable Improvement Plan
September's Strategy of the Month page addressed one of the most significant challenges of senior living today – the physical plant aging process. The problems that come with aging buildings are relentless and every year issues become more serious. The previous article addressed what needed to be accomplished. Now let’s discuss how to pay for these campus improvements.
Determining the Cost-Effectiveness of Capital Improvements Some of your capital investments will require difficult value judgments to determine whether they are really worth the dollars you would have to commit. I like to use a quantitative approach that reduces the decision to the lowest common denominator. This decision process should be viewed from two perspectives:
To answer the above questions, let’s look at the two major areas where improvements would be made:
Improvements to Assisted and Individual Living Units First, let’s evaluate the cost recovery of investing money in your individual living units by determining how many additional dollars Mrs. Barker – an existing resident – will have to pay each month in order for you to break even on the additional debt service needed to fund those improvements. This analysis involves a four step common-sense process:
A Real World Example Let’s assume a $10,000 investment per unit financed at an 8 percent interest rate for 30 years and assuming a 1.30x debt service coverage ratio yields the following calculations:
Now we need to increase that amount by 1.30 times or $264 in order to satisfy our lenders’ required cash safety margin. That yields a total annual debt service obligation per unit of approximately $1,145 per year. If you already have a favorable debt service coverage ratio you may not have to include the $264. That would lower your needed cost recovery requirements. Finally, let’s determine what it will cost Mrs. Barker on a monthly basis. So, we will divide the $1,145 per year by 12 months, yielding approximately $95 per month. By following the above steps, you can now judge whether the perceived value of those investments are worth the increase passed on to residents. It’s likely that Mrs. Barker will already be paying a base monthly service fee of approximately $3,400 per month for assisted living. So the $10,000 investment will increase what she pays per month by $95 or $3.09 per resident-day; about a 3.0 percent increase in her monthly service fee. Mrs. Barker might experience mild sticker shock, primarily due to habit, not necessarily affordability. However, a new prospect viewing an improved vacant unit might see considerable value and give a deposit without flinching at the price. Note that $10,000 can usually fund significant capital improvements for a single living unit. Figure 1 provides a matrix of different levels of individual living unit capital improvement investments vs. borrowed money interest rates.
Improvements to Common Areas In a similar manner, Figure 2 provides us with a summary of what the individual cost increases or allocation for each resident’s unit would be when substantial dollars are invested in common areas or the physical plant in general. The analysis is the same as the one for improvements in a typical unit with one big difference. In this case, we allocate or spread these new debt service costs across all of the total occupied units. For example, approximately 80 occupied living units in a typical 80-unit assisted living community (93% occupancy). Figure 2 indicates that a $200,000 investment in improving the public/common spaces, staff areas and “back of the house” resources of your senior living community will require each resident’s monthly service fee to be increased by approximately $25 per month or about $0.84 per resident-day. That’s less than a 1 percent increase. The leverage of investing in common spaces is very significant, because we are spreading the new debt service cost for common/public space improvements across all occupied units. That’s a tremendous bang for the buck.
Surprisingly, the cost recovery sensitivity for improving either assisted living or independent living is frequently favorable. In other words, you can invest significant amounts of capital and pass the cost recovery on to the residents in an effective, affordable manner – at least on an attrition basis as units are vacated due to resident turnover. Properly planned, incremental campus improvements may present short-run challenges, but they will result in substantial long-run benefits. Call to Action Using the approaches in this newsletter, determine how much you will have to raise fees in order to fund capital improvements of both assisted living units and common/public spaces. Next determine how much the value of your community will increase once capital improvements are made. Finally, consider implementing an improvement plan in two phases: First, the common/public spaces – This offers the biggest bang for the buck at a very nominal cost per resident. Then, upgrade the living units – at least on an attrition basis as units turn over. You may be pleasantly surprised at what you can accomplish. | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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